July 07, 2006

Of women and road maps

Kenwood is an electronics firm that I usually associate with catalogue shops. Its Italian office has a certain affection for virals; I’ve seen a few of theirs knocking around the ether over the last few months. Here’s a new one I haven’t seen before, advertising one of its satnav products. It was hardly a great intellectual or creative achievement to link the concept of finding your way around town with navigating a hot body, but it is kind of cute and sexy without being too vulgar.
Personally I prefer to use my imagination, which is probably why I’m always getting lost.

More of these can be found at Kenwood Italia’s website.

Tags: Viral

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