November 07, 2007

Don't fuck with the Dutch

Many lifetimes ago I worked with the Dutch. I've never met so many people over six feet tall in my life. And their cash... their pre-Euro currency had the look of Toytown money. The men were heavily into checked and Euro-tartan suits. And this was after the 1970s.
Holland's a nation I've never quite got my head around, but maybe its armed forces advertising might give one a clue to the national character.
If you can handle the intense psychological trauma of a child's tooth falling out then the Royal Dutch Army would like you to launch yourself up a muddy wall. Equally, if you are disinclined to pretend bananas can be guns, then you are clearly the right sort of person to stand around in sandy countries wearing cool sunglasses. That's what's soldiering's all about.
But if you take out the soldiering references then these could just as easily be recruitment ads for a career in social services.

Maybe the hard nuts join the Dutch marines instead.

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