How to make a mint in movies, case study #133
Problem: What should we put on the poster to convince people that our new film is a quirky, gentle comedy about a Jewish kid?
Solution: Stick goggles and a snorkel on the goofy little fella.
That'll be £100K please.
Posts
2 comments:
I would have maybe also cut his tie in half (sorry, over art-directing).
Oh yes, a portfolio of quirky, gentle comedies.
I'd have the dad doing the two-finger horns behind the kid's head.
Post a Comment