Here's my finger

This sloppily-reported story reveals that one of the rather innocuous Bishops Finger ads has been banned after a numpty complained about its appearance in Time Out Magazine. The ASA banned it after a solitary complaint (and the ad has been running for nearly five months).
I do however like this particular challenge by the ASA to the brewer, Shepherd Neame:

whether the headline text “I love a good session on the Bishops Finger” encouraged excessive drinking.

Which isn’t as I had interpreted it i.e.

whether the headline text “I love a good session on the Bishops Finger” encouraged excessive masturbation.

Here’s the offending item.

See also: Pull my finger

Agency: JWT