Bob Dylan will be spinning on his sofa

Maxell cassette tapes copied the idea behind Bob Dylan’s Subterranean Homesick Blues video in a couple of TV ads in the early 1990s. They at least had some integrity, the cue-card idea proving an amusing prop which was relevant to the brand message and to the medium itself. After all, you wouldn’t want Dylan’s lyrics to be muffled by a poor quality tape when cruising down the Old Kent Road, would you?
Now that the old folk rebel is in his mid-sixties, he is probably partial to carpet slippers and a fluffy cat, but God forbid that he’d be relaxing on a DFS sofa. I cannot explain it, but every time I see this ad I feel like chucking a large item of furniture at the TV.

Agency: PWLC