Pity the poor sods at AMV BBDO who have to deal with their client while maintaining straight faces. Here’s the new Gillette Fusion razor, with five blades. I can’t say that I’ve noticed any great difference between the shaves I have with 1, 2, 3 or even 4 blades.
Gentlemen, do the Pepsi challenge: rub your shaved chin along your good lady’s inner thigh. If you are too stubbly then she rips your ears off. If you’re smooth, you get to sip from the furry cup. Now that would make a good ad.
You even get a choice between manual and battery-powered (dildo or vibrator, ma’am?). Next year’s model: The Gillette Priapicus, with six blades and built-in anal probe, for gullible arseholes everywhere.
See also: To run the world you’ll need one of these
Tags: FMCG, Press/outdoor ads